Latest Shocking Entertainment News: Sydney Sweeney Seemingly Reacts to Backlash of Nude Novig Ad Campaign

Sydney Sweeney is seemingly — and subtly — hitting back at swirling commentary about her stripped-down ad campaign for sports betting site Novig.

“It’s game dayy,” Sweeney, 29, wrote in a sponsored Sunday, September 13, Instagram Stories post alongside nude images from her Novig photoshoot.

In follow-up slides, Sweeney shared clothes-free images of pro athletes Serena Williams, Ronda Rousey, Sue Bird, Megan Rapinoe, Caroline Wozniacki, Myles Garrett, Rob Gronkowski, Karl-Anthony Towns, in addition to Jason Kelce and the Philadelphia Eagles offensive line during their respective covers for ESPN’s Body Issue.

Sweeney didn’t publicly share the reason behind her decision to post the photographs. Us reached out to a rep for the actress for comment.

Sydney Sweeney Poses Nude Behind Baseball Bat in Sporty Ad Campaign

Sweeney, a new strategic partner and equity holder for Novig, debuted her ad campaign earlier this month. In a series of images, the Euphoria alum posed naked in front of equipment for various sports, including baseball, hockey, football and tennis.

The images were swiftly met with online backlash, with social media users criticizing the allegedly inappropriate ad for “setting women back 100 years.”

Sweeney has not publicly addressed the controversy, though revealed in a statement that the campaign was focused on “embracing a fun idea.”

“The concept is simple: cut through the noise and put the focus entirely on sports,” she said in a statement. “The campaign brings that idea to life with confidence, humor and a playful edge.”

Sydney Sweeney Addresses Her 'Sex Symbol' Status: 'Doing It for Myself'

The Christy star has long been candid about embracing — and unapologetically flaunting — her curves regardless of body-shaming criticism.

“I see it, and I just can’t allow myself to have a reaction,” Sweeney told Variety in March 2024. “I don’t know how to explain it; I’m still trying to figure it out myself. People feel connected and free to be able to speak about me in whatever way they want because they believe that I’ve signed my life away. It’s this weird relationship that people have with me that I have no control or say over.”

Sweeney has particularly faced judgment over her Euphoria character Cassie Howard’s wardrobe and sexualized story arcs.

“It’s fascinating to see how I play a character that gets judged and thrown around and talked about because of her body,” the Syrn founder told The Times of London in May 2025. “Instead of being a lesson to the viewer, they mimic and shadow the exact same thing. A woman’s body is beyond empowering and beautiful and sexy and all the things. And I think that one day I will be able to have control of the narrative of my body. I’ll take the power.”

by Miranda Siwak

Other Important Shocking Information:
Recent Shocking Latest News World
Recent Shocking Latest Technology News
Recent Shocking Latest Sports News
Recent Shocking Latest Travel News
Recent Shocking Celebrity Gossip
Recent Shocking Weather Report

The Importance of news.

Well, News are very important in our daily life because news provide us with the information all around the world. News tell us about the everything happening around us from the weather, crimes, politics, sports, entertainment to the latest inventions, research in the science and technology too. News is more than just facts and information; it is information that affects us. News affects how we live our lives, how we perform our jobs, how we function as human. News sometime works as an evidence and proof of incidents. And most important it is the source of data and information that help to increase awareness, knowledge of the citizens in a country.

Comprehensive up-to-date news coverage, aggregated from sources all over the world Get the latest news from the world: nation, business, entertainment, sports, global Get the latest World News: international news, features and analysis from different continent Latest breaking news, including politics, crime and celebrity. Find stories, updates and expert opinion. Find the latest breaking news and information on the top stories, weather, business, entertainment, politics, and more. For in-depth coverage, of tech issues and events. with investigative reporting and in-depth coverage of tech issues and events. The latest international news, featuring top stories from around the world and breaking news, as it happens now.
If you'd like to support. Please click HERE to go to Support Page. Thank you and have a wonderful day.